Journey in Italy: A platform of ideas, traditions and innovations
Journey in Italy It aims to be an aggregator of ideas, thoughts, traditions, innovations and emotions, drawing on the rich Italian gastronomic heritage high level.
The aim is to travel to discover landscapes and traditions that are not yet fully appreciated, immersing oneself in the foundations of a surprising biocultural richness.
Through a renewed Grand Tour, Journey in Italy wants to explore Italy beyond stereotypes, in the many poles of its cultural, urban, landscape and gastronomic creativity, creating a sustainable symbiosis with the territories and preserving their authenticity. The ultimate goal is to become a platform that brings ideas, activities, resources that can contribute to enhancing these riches.
Mission of Journey in Italy – The Grand Tour
What does this path want to enhance?
1. Explore and highlight Italy's biocultural riches through a renewed Grand Tour.
2. Create a sustainable symbiosis with Italian territories, preserving their authenticity and promoting innovation.
3. Become a reference platform for the promotion of Italian gastronomic, cultural and landscape heritage. 1
Gheusis Press Office – info@gheusis.com – 0422 928954
info@antonellabondi.com
www.journeyinitaly.com
Sensory Aperitif, which explores the senses and emotions
The aperitifs were selected and designed following criteria of well-being: taste, beauty, sustainability, accessibility and health. All embellished with the “Calvinian” lightness, which knows how to represent the narration as a new beginning of a beautiful story, so as to glide over things from above.
Following this rule, the event is divided into five types of aperitifs: happiness, balance, sharing, empathy, dream.
The best way to start a new sensory exploration.
Evening program.
18.00
Event Opening / Participant Registration / Convivial Aperitif / Tastings and Meetings
19.00
Marco Pedrali and Alessandro Piccinini (Project presentation and partners)
19.15: Culinary presentations by Chef Fatmata Binta (Chef Fatmata Binta, “UN Responsible Tourism Ambassador United Nations World Tourism Organization. Basque Culinary World Prize 2022” Brand Ambassador UNWTO and FAO).
Chef Heinz Beck 3*** Michelin – Ristorante La Pergola – Rome, with a culinary approach that respects the raw materials and the health of its guests. Each recipe is designed for “longevity“
'Wine Experience' tastings in the hall led by Alessandro Rossi – Vania Valentini, Paola Restelli
• 'Coffee with Love' : with Riccardo Zola – Lavazza 1895
• 'Life is Bread': with Panettiere di Campagna Doc
• 'Enjoy Pasta': Mediterranean Diet meets African and Asian Diet: A Gastronomic Journey with Chef Fatmata Binta
Artisanal Gelato Hub: Exploring Italian artisanal gelato, Master Gelato Maker Luca Rizzardini, from Germany, Valmar
Training Hub with Luciano Ferrari, the collaboration with Longarone Fiere.
21.00: Fragrances, explosions of perfumes and a sensory journey through Italy and its colors. Testimonials, stories and images.
22.30 Closure
By:
– Antonella Bondi, Olfactory Design and Founder of Journey in Italy.
– Ruggero Dassi: Cofounder Journey in Italy.
– Marco Pedrali and his team.
– Laura Pagani Cesa, who stands out for her impeccable organization.
– Elisabetta Arosio, the event's lawyer, who ensures legal compliance and safety together with Giusi Colombo and Andrea Barni.
– Livia Chiriotti, Media Partner / Chiriotti Editori.
– The boys of the Don Gnocchi School Institute.
– Lifegate, media partner -Carolina Remo
– Silvia Baratta, Gheusis communication
We will have the opportunity to get to know each other.
This is because, through workshops, meetings, and in-depth sessions, participants will have the opportunity to interact directly with world-renowned experts, exploring current issues and anticipating future trends. This summit represents an unparalleled opportunity for professionals and academics to meet and share experiences in a context of strong cultural and professional value, stimulating a deep reflection on the importance of excellence as a driver of progress and innovation.
And at 10.30pm - Closure.
A real journey of 5 senses, through 5 emotions, capable of telling Italy, like Gastronomic TOURISM:
Bread: Life is Bread
Pasta: Enjoy Pasta
Wine: The Wine Terroir
Gelato: Artisanal Gelato Hub
Coffee: Coffee with Love
Keeping childhood within yourself throughout your life means keeping the curiosity to know, the pleasure of understanding, the desire to communicate.
Bruno Munari
